Will is the Business Development Lead for the Alliance for Useful Evidence.
He will focus on updating and developing an income generation strategy, ensuring it aligns to our activities and is supportive of our aims. He will also identify potential funding opportunities matched to the Alliance’s funding needs, expertise and strategic priorities, plus oversee the drafting and coordinating of funding bids, applications and proposals.
Will’s career covers education, business and not-for-profits; he held senior corporate positions at Anthony Nolan, Make-A-Wish UK, and Bond; growing income from corporate partners and events, developing brand value and pipelines of opportunities.
His key achievements include: delivering a multi-million pound – and award winning – strategic partnership with Royal Mail, Prostate Cancer UK and Movember; and winning a multi-year, seven-figure partnership with Poundland, for Make-A-Wish UK.
Will has secured partnerships from a variety of sectors, developing: sponsorship, cause-related-marketing, charity of the year and strategic partnerships. He is also experienced in public speaking, from auctions and fundraising events, and has a passion for creativity, wellness, international affairs and development.